Case Study
Casa de Fruta
Maintenance-free snapibooth installation serves thousands of guests every year
Casa de Fruta, dubbed The worlds largest fruit stand, welcomes over 2 million tourists, friends, and families every year. They flock for the restaurant, fruit stand, family friendly activities, and memorabilia.
But guests also want one other thing: a nice family photo to remember the visit. And helping them get a nice photo is good business: every single one serves as a micro-digital endorsement, and are the most powerful form of organic marketing - they get shared, talked about, and ultimately drive more new and repeat customers back.
Deployment Details
The Problem
Customers love taking pictures in front of Casa de Fruta’s iconic watermill. But without an extra hand, most customers either sacrifice someone out of the picture to snap it (sorry dad!), or take a poorly framed selfie.
Not only is this a cumbersome experience for every guest, the business loses the opportunity to make sure the picture is branded and framed in a way that’s easily recognizable.
The Simple Selfie Solution
Casa de Fruta simply placed one permanent snapibooth (pictured) facing the the windmill for guests, to help them get the hands free family photo they all wanted. Guests used the snapi as they pleased, by simply scanning the QR code and docking their phone. And that was it - no extra maintenance, attendant, or hassle.
Photos from the snapi framed the iconic watermill perfectly, and included Casa de Fruta’s slogan on the bottom: “from our family to yours!”
The Results
Over 10,000 guests have used this single snapibooth! It continues to operate for guests, rain or shine, with almost no maintenance required. Here are a few of our favorite snapi’s:
Testimonial
Gene Zanger. Partner Casa de Fruta and Board Member of Visit California
"We've set up a Snapibooth to assist our guests in capturing family photos against the backdrop of our iconic watermill. It has proven to be a wonderfully simple and popular addition to our space"